In his role, Haskin will oversee the
department’s marketing, creative services, ticketing, athletic
communications efforts and the Bulldog Club. While at Oklahoma, he
developed the Sooners’ marketing and ticket sales strategies
for football and men’s and women’s basketball, while directing all
game-day presentation elements for those sports.
“My family and I are excited to join the Bulldog
family,” Haskin said. “I would like thank Sandy Hatfield Clubb and her
staff for this tremendous opportunity. This is an exciting time to be a
part of Drake University and the Des Moines
community. I look forward to getting started and continuing the
tradition and success of Drake athletics.”
Internally, he worked closely with Oklahoma's
development, event management, digital media, licensing, Sooner Sports
Properties, Sooner Vision and ticket office to execute athletic
department branding and marketing initiatives.
“The Bulldog family is thrilled to welcome Dave
Haskin to Drake,” Drake athletic director Sandy Hatfield Clubb said.
“He brings expertise in innovative marketing and a breadth of
experience in intercollegiate athletics. Drake is fortunate
to attract someone such as Dave, who possesses such strong personal
values, a deep sense of character and leadership capacity.”
Prior to assuming his current role at Oklahoma, he
served as the Sooners’ assistant director of marketing where he oversaw
the department’s marketing strategies for volleyball, wrestling and
baseball. He began his career in athletics as
a marketing intern at Miami University during the 2001-02 season before
accepting a position with the NBA’s Minnesota Timberwolves. While
garnering professional sports experience during the 2002-03 NBA
campaign, he organized group ticket sales promotions and
on-court pregame events. He returned to collegiate athletics the
following year as a graduate assistant at Wisconsin-LaCrosse, where he
directly oversaw the marketing efforts for men’s and women’s basketball
and baseball, while assisting all other sports.
A 2001 graduate of St. Olaf College with a degree
in history, he also received a master’s degree in sport administration
from UW-La Crosse in 2004. He and his wife, April, are the parents of a 2
½ -year-old son, Sam, and a 7-month-old daughter,
Emily.
[This story was written for Ron Maly by Ty Patton, Drake's assistant athletic director for communications].